south-carolina
Specialties
Plastic Surgeon
Dr. John Smythe Rich
Dr. John S. Rich

Dr. John S. Rich

  • Gender: Male
  • Experience: 37 years
  • Graduated from: Medical University Of South Carolina College Of Medicine
  • Graduation year: 1984
  • Sole propriator: Yes
  • NPI: 1245204791

Dr. John S. Rich III MD

Plastic Surgeon

He is located at 1711 Richland Street in Columbia, SC 29201. Can help patients with the following: Deafness, Headache, Liposuction, Nasal Polyps, Tinnitus, Vestibular Testing. His National Provider Identifier (NPI) number is 1245204791. Appointment can be made via the phone number (803) 799-3223. He is affiliated with 1 practices and 1 hospitals.

Conditions treated

Dr. John Smythe Rich, being an plastic surgeon, treats the following conditions. Please be advised that this list may not be complete. For the full list of conditions treated, consult directly with Dr. John S. Rich.

  • Allergic Reaction
  • Assistive Listening Devices
  • Auditory Processing Disorder
  • Aural Rehabilitation
  • Bad Breath
  • Breast Implant Removals
  • Breast Implants
  • Breast Reduction
  • Buttock Lift
  • Cancer
  • Cauliflower Ear
  • Chronic Cough
  • Chronic Rhinitis
  • Cleft Palate and Cleft Lip
  • Cosmetic Surgery
  • Cubital Tunnel Syndrome
  • Deafness
  • Dermabrasion
  • Deviated Septum
  • Dizziness
  • Ear Infection
  • Ear Wax
  • Eustachian Tube Problems
  • Eye Allergy
  • Eyelid Lift
  • Facelift
  • Hay Fever
  • Headache
  • Hearing Conservation
  • Impacted Earwax
  • Inner Ear Disorders
  • Laryngitis
  • Lip Augmentation
  • Liposuction
  • Middle Ear Infection
  • Nasal Polyps
  • Newborn or Infant Hearing Screening
  • Noise Sensitivity
  • Noise-Induced Hearing Loss (NIHL)
  • Nosebleed
  • Oral Cancer
  • Otoacoustic Emission Test (OAE)
  • Otoplasty / Ear Lift
  • Peripheral Nerve Tumors
  • Rhinoplasty
  • Sinus Tract
  • Sinusitis
  • Sleep Apnea
  • Sleep Disorders
  • Sore Throat
  • Swallowing Disorders
  • Swimmer's Ear
  • Taste Disorders
  • Tinnitus
  • Tongue Problems
  • Tummy Tuck
  • Usher Syndrome
  • Vertigo
  • Vestibular Testing

Procedures Performed by Dr. John S. Rich

ACA Marketplace (Obamacare/HealthCare.gov) plan networks

Insurers selling ACA Marketplace (HealthCare.gov) plans list Dr. John S. Rich as in-network for the following 2026 plans.

Health plans

BlueCross BlueShield of South Carolina

Network data as of May 3, 2025, as reported by the insurer.

Show all 29 plans from BlueCross BlueShield of South Carolina
BlueCross BlueShield of South Carolina plans
Plan Plan type Network tier New patients
Blue Direction Bronze 1 POS · Expanded Bronze Preferred Accepting new patients
Blue Direction Silver 1 POS · Silver Preferred Accepting new patients
Blue Direction Silver 1 + Adult Vision POS · Silver Preferred Accepting new patients
Blue Direction Silver 2 POS · Silver Preferred Accepting new patients
Blue Direction Standard Expanded Bronze POS · Expanded Bronze Preferred Accepting new patients
Blue Direction Standard Gold POS · Gold Preferred Accepting new patients
Blue Direction Standard Silver POS · Silver Preferred Accepting new patients
Blue VirtuConnect Bronze 1 EPO · Expanded Bronze Preferred Accepting new patients
Blue VirtuConnect Gold 1 EPO · Gold Preferred Accepting new patients
Blue VirtuConnect Silver 1 EPO · Silver Preferred Accepting new patients
BlueEssentials Bronze 4 EPO · Expanded Bronze Preferred Accepting new patients
BlueEssentials Bronze 6 EPO · Expanded Bronze Preferred Accepting new patients
BlueEssentials Gold 1 EPO · Gold Preferred Accepting new patients
BlueEssentials Gold 5 EPO · Gold Preferred Accepting new patients
BlueEssentials Silver 14 EPO · Silver Preferred Accepting new patients
BlueEssentials Silver 14 + Adult Vision EPO · Silver Preferred Accepting new patients
BlueEssentials Silver 40 EPO · Silver Preferred Accepting new patients
BlueEssentials Standard Expanded Bronze EPO · Expanded Bronze Preferred Accepting new patients
BlueEssentials Standard Gold EPO · Gold Preferred Accepting new patients
BlueEssentials Standard Silver EPO · Silver Preferred Accepting new patients
BlueExtend PPO HD Bronze 1 PPO · Expanded Bronze Preferred Accepting new patients
BlueExtend PPO HD Bronze 2 PPO · Expanded Bronze Preferred Accepting new patients
BlueExtend PPO HD Gold 1 PPO · Gold Preferred Accepting new patients
BlueExtend PPO HD Gold 2 PPO · Gold Preferred Accepting new patients
BlueExtend PPO HD Silver 1 PPO · Silver Preferred Accepting new patients
BlueExtend PPO HD Silver 2 PPO · Silver Preferred Accepting new patients
BlueExtend PPO Standard Expanded Bronze PPO · Expanded Bronze Preferred Accepting new patients
BlueExtend PPO Standard Gold PPO · Gold Preferred Accepting new patients
BlueExtend PPO Standard Silver PPO · Silver Preferred Accepting new patients

UnitedHealthcare

Network data as of Sep 16, 2026, as reported by the insurer.

Show all 17 plans from UnitedHealthcare
UnitedHealthcare plans
Plan Plan type Network tier New patients
UHC Bronze Copay Focus $0 Indiv Med Ded HMO · Expanded Bronze Non Preferred Accepting new patients
UHC Bronze Copay Focus+ $0 Indiv Med Ded (Dental + Vision) HMO · Expanded Bronze Non Preferred Accepting new patients
UHC Bronze Essential HMO · Bronze Non Preferred Accepting new patients
UHC Bronze Essential- HMO · Bronze Non Preferred Accepting new patients
UHC Bronze Standard HMO · Expanded Bronze Non Preferred Accepting new patients
UHC Bronze Standard Plus Chiro HMO · Expanded Bronze Non Preferred Accepting new patients
UHC Gold Advantage HMO · Gold Non Preferred Accepting new patients
UHC Gold Advantage+ (Dental + Vision) HMO · Gold Non Preferred Accepting new patients
UHC Gold Copay Focus $0 Indiv Med Ded HMO · Gold Non Preferred Accepting new patients
UHC Gold Standard HMO · Gold Non Preferred Accepting new patients
UHC Gold Standard Plus Chiro HMO · Gold Non Preferred Accepting new patients
UHC Silver Advantage HMO · Silver Non Preferred Accepting new patients
UHC Silver Advantage+ (Dental + Vision) HMO · Silver Non Preferred Accepting new patients
UHC Silver Copay Focus $0 Indiv Med Ded HMO · Silver Non Preferred Accepting new patients
UHC Silver Standard HMO · Silver Non Preferred Accepting new patients
UHC Silver Standard Plus Chiro HMO · Silver Non Preferred Accepting new patients
UHC Silver Standard- HMO · Silver Non Preferred Accepting new patients

This covers ACA Marketplace plans only, as reported by each insurer. It does not include employer, Medicare Advantage, or state-run exchange plans, and a plan missing from this list does not mean Dr. John S. Rich is out of network. Insurer directories can be out of date, so always confirm with the insurer and the office before your visit.

Insurance information looks wrong? Let us know

Medicare Enrollment

Dr. John S. Rich is enrolled to bill Medicare as a Practitioner - Plastic And Reconstructive Surgery (also registered under: Practitioner - Otolaryngology) .

Medicare practice location(s) (city/state/zip only, as reported to Medicare):

  • COLUMBIA, SC, 29201-2635

Based on Medicare's public enrollment records as of Jul 17, 2026. This reflects Medicare fee-for-service enrollment only and says nothing about other insurance, quality, outcomes, or board certification.

Payments received

Drug payment

Galderma International $82507
Allergan $611
Valeant Pharmaceuticals North America $313

Other

Promotional Speaking or Service $62100
Travel and Lodging $10104
Consulting $7500
Food and Beverage $3799

Studies

MEDICAL UNIVERSITY OF SOUTH CAROLINA COLLEGE OF MEDICINE

Graduated in 1984

Additional Specialities

  • Otolaryngologist

Affiliated practices

Smythe Rich MD PA
1711 Richland Street
Columbia, 29201 SC
(803) 799-3223

Affiliated hospitals

PALMETTO HEALTH BAPTIST PARKRIDGE
400 PALMETTO HEALTH PARKWAY
COLUMBIA, 29212 SC
(803) 907-7011

Looking for more Plastic Surgeons?

Here are plastic surgeons in South Carolina you may want to explore.

Dr. Manoucher Lance Tavana
  • Gender: Male
  • Address: 25 Courtenay Drive Charleston, 29425, SC
Dr. Walter John Suber
  • Gender: Male
  • Address: Suite 2150 2755 South Highway 14 Greer, 29650, SC
Dr. William L. Eckstein
  • Gender: Male
  • Address: 6 Old Grove Road Greenville, 29605, SC
Dr. David Watson Rodwell
  • Gender: Male
  • Address: Suite 200 67 Broad Street Charleston, 29401, SC
Dr. Bruce K. Barach
  • Gender: Male
  • Address: 14490 Ocean Highway Pawleys Island, 29585, SC
Dr. David S. Reid
  • Gender: Male
  • Address: 35 Bill Fries Drive Building East Hilton Head, 29926, SC
Dr. Emily Grace Clark
  • Gender: Female
  • Address: Suite 115 115 North Sumter Street Sumter, 29150, SC
Meredith Kathryn Fleming
  • Gender: Female
  • Address: 485 Tom Hall Street Suite 101 Fort Mill, 29715, SC
Dr. Trinitia Yevette Cannon
  • Gender: Female
  • Address: 171 Ashley Avenue Charleston, 29425, SC
Dr. Jarrod Alexander Little
  • Gender: Male
  • Address: 206 Bluffton Road Suite 201 Bluffton, 29910, SC

Questions & Answers

Where can you meet with Dr. John Smythe Rich?

Dr. John Smythe Rich's office is located at 1711 Richland Street in Columbia, SC 29201.

Does Dr. John Smythe Rich accept patients with UnitedHealthcare?

Yes, Dr. John Smythe Rich is listed in-network for UnitedHealthcare through the ACA Marketplace (Obamacare/HealthCare.gov). See the Marketplace plans section for details.

What conditions does Dr. John Smythe Rich treat?

Dr. John Smythe Rich provides treatment for Deafness, Headache, Liposuction, Nasal Polyps, Tinnitus, Vestibular Testing. For the full list see this list.

Has Dr. John Smythe Rich affiliation with hospitals?

Dr. John Smythe Rich is affiliated with PALMETTO HEALTH BAPTIST PARKRIDGE.

Does Dr. John Smythe Rich have affiliation with practices?

Dr. John Smythe Rich is affiliated with Smythe Rich MD PA.